AAPL
Apple Inc.
stock NASDAQ

AAPL chart looks like shit, going to drop one more time then maybe up maybe not we will see

I think AAPL is the play here, ik it’s been shit as of late but Sept 245s you could probably snag for 1.25/contract sometime tomorrow. Appetizing 🤤

!banbet AAPL 220 5d

Stock-market bulls barely looked back as equities extended their climb, with the S&P 500 and Nasdaq both pushing back into record territory in June.

Investors have been soothed by a framework agreement with China that helped cool tensions between Washington and Beijing. And while flare-ups between the U.S. and trading partners are possible, the expectation is that the pause will be extended for countries negotiating levies, all of which could make the July 9 deadline a “non-event,” Schulze said.
Stocks like MSFT, AAPL, BGM, ZBRA, SWAV, and MDB could benefit if the tariff pause is extended and trade tensions remain contained. This backdrop of steady policy and improving sentiment may support further gains across both large and mid-cap names.

“The setup for stocks during the second half of 2025 is quite Goldilocks” — neither too warm nor too cold, but just right — as investors eye potential trade deals, the extension of the 2017 tax cuts with passage of Trump’s massive tax and spending bill

I personally believe in those companies and they have higher options premiums than companies like MSFT, AAPL, AMZN
These are huge companies with a proven track record, and good earnings. I’m also diversified enough that if one of these companies tanks my portfolio will only get hit 5-8%
I would have made a lot less money if I traded options on SPY or the big tech giants

AAPL, NVDA, PG, MSFT, JNJ

Unh, MSFT,AAPL,HOOD

QQQM, AMD, AAPL, META, GOOG

I was loaded up on AAPL

AAPL, AMZN, NVDIA, RCL, PLTR

$GOOGL and $AAPL

ISRG , MSFT, AAPL, GOLD, JNJ
ISRG by far my largest holding for over 15 years.

If AAPL dips at open, I'm buying more calls

Leap call AAPL, don’t touch GOOGL due to undervalued

His screenshot shows AAPL though....

You can sell ATM calls, and if it goes against you, sell the exact amount of profits to match your loss.
So you own 1000 @$100, current price is $215. You are sitting on $115k in profits, but \~$25k of that is a tax liability.
Sell 1 August 215 Call for $750. If Apple stays under $225 (215+7.5), cover if necessary, collect the income (and pay tax). If apple looks like it will settle at $230, you are looking at a $750 loss ($15 each, you sold for $7.50). You sell 750/130 = 6 shares. ($130 is your gain on 1 share of AAPL)
You now have $1380 in cash to buy back a $1500 call. Its not perfect, but you can play around with the numbers. You have lost 6 shares, but its tax free.
And when it works out (shares go sideways or down), you can add to your position (get it back to 1000) at a new cost basis, or diversify. You'll need to be mindful of wash sales.

The ↑↓ column is showing your P/L in pips, not in dollars.
– A pip is the smallest price step that eToro tracks for an instrument.
– The pip size depends on the number of decimals the instrument is priced to:
• 4–5 decimals → 1 pip = 0.0001 → difference × 10 000
• 3 decimals → 1 pip = 0.001 → difference × 1 000
• 2 decimals → 1 pip = 0.01 → difference × 100
Example from your Apple trade:
109.37 → 213.46 = 104.09 USD. eToro prices AAPL to 0.001, so 1 pip = $0.001.
104.09 / 0.001 = 104 090 pips → that’s the number you’re seeing.
So the multiplier isn’t random; it just changes with the instrument’s decimal precision.

Business valuation is not a baseline for a covered call strategy. Why would you not be focused on volatility, which has dropped off significantly, if that's your plan?
The core business is with nothing. Sure it makes a profit now but thev trading card and collectibles the sell won't cut it forever. The world changed, they didn't, and now Cohen is doing nothing about it. The "SPAC" argument doesn't make sense because the cash investments, which are just bonds, are more aligned with a mutual which would value that at book value. In total the stock is worth somewhere around $12. Hilariously, the "returns" are roughly half of what you would get if you just bought bonds directly.
Cohen will fuck it up. He's at least smart enough to be worried about looking like a moron to investors he likely wants to be friends with. Outside of AAPL every investment that has become public knowledge has been a loss except for 2 meme stock pump and dumps. It's unfortunate to see such amazing luck be wasted on someone lazy and devoid of ideas like Cohen. It's a shame.

I think returns will be quite a bit lower for passive going forward. Companies like AAPL and AMZN are not really growing anymore. TSLA is a meme stock. The best stocks have almost no weight in the indices.

I have been selling CCs on long-held AAPL shares and making about $1k a month. I could be more aggressive and make more by selling against more of me shares or choosing 40 deltas instead of 20 - 30s. But here’s the great part: even when ITM, I have never had trouble rolling for a profit (and never had them called away). AAPL is one of the most liquid stocks so it’s rare not to have options (sorry) on any options that look like trouble. (I also do this on AMZN and NVDA and have only ever lost shares on NVDA when it really ripped).