Benzinga | Aug 24, 2021 03:21PM EDT

A Look At Microsoft's Competition As It Targets Holiday Season For Cloud Gaming Launch

* Microsoft Corp (NASDAQ:MSFT) is preparing to add cloud gaming service to Xbox consoles later in 2021 as planned.

* Xbox Cloud Gaming, which lets players stream games, would arrive on its new Xbox Series X, Xbox Series S consoles, and the older Xbox One machines this holiday, CNBC reports.

* Microsoft also remains focused on the Xbox Game Pass subscription service, offering library access to over 100 titles for about $15 a month.

* Peers Alphabet Inc's (NASDAQ:GOOG) (NASDAQ:GOOGL) Google already has a cloud gaming presence. Sony Corp's (NYSE:SNE) PlayStation Plus subscription offers access to online multiplayer and selected free games every month.

* Recently, Facebook Inc (NASDAQ:FB) launched its cloud gaming service to Apple Inc (NASDAQ:AAPL) devices while Tencent Holdings Ltd (OTC:TCEHY) and Sony have ramped their cloud gaming investments.

* Price Action: MSFT shares traded lower by 0.53% at $303.34 on the last check Tuesday.